Visitors can access the kit from

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You can then use this as a piece of premium content that prospects can download in exchange for their contact information. At Plezi, we used our blog post on how to create a marketing budget to create a kit with a template that marketers can use to draw up a marketing budget.  a call to action in the blog post. (Plezi’s landing page for the B2B marketing budget kit. Create social media posts A lot of your blog posts can almost certainly be broken up into smaller pieces and used as a series of social media posts.


All of these can then feature a link back to your original blog post, giving deutschland phone number you multiple opportunities to drive traffic to your website. If you have blog posts that feature interviews with industry experts, you can also easily take one or more quotes from these articles to use as social media posts which again link back to the original article. These typically generate a lot of engagement. (A Linkedin post from Plezi presenting the main points of an article.




Create a video YouTube is the second biggest search engine in the world. That’s a great reason to repurpose your “How-to” blog posts as YouTube videos. But rather than simply reading your blog posts to camera, you should adapt your written blog post for this audio-visual medium. Use your post as the basis of a video script and make use of graphics or images in your original blog post.