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This reflects the improvement of health knowledge and changes in user awareness. First of all, during the epidemic, the demand for home fitness has led to the popularity of head fitness bloggers such as Liu Genghong and Pamela, as well as live broadcast and follow-up exercises. Immediately afterwards, users' demand for physical health sparked the life-oriented fat loss model, which is to dismantle all exercise consumption into daily life.


For example, if you don't have time to exercise today, just take the stairs. Once Indonesia Telegram Number Data you develop a habit, you can Form a stable heat consumption. Nowadays, many not gaining weight bloggers create within the framework of lifestyle fat loss. The changes and popularity of these not gaining weight bloggers are not surprising. As for how long they will be popular and how they will make money, it is difficult to judge. How to extend the account life cycle and improve the closed loop of commercialization are common problems for these bloggers. For head fitness bloggers, they are more inclined to use their own star power to monetize their products through advertising.







Endorsements and other means. However, for the fitness and fat loss accounts in the middle and lower end, these accounts are still in the stage of gaining popularity, and the monetization path is relatively single, mainly through window promotion and advertising, and occasionally live broadcasts to earn rewards, but they have not entered the professional field. The field of live broadcast delivery. Compared with top bloggers, small and medium-sized bloggers turn their attention to the private domain. Bloggers' daily content sharing is to build trust with fans and store water in the early stage.